About Services Work Calculator FAQ Book a Call

Fractional CFO for Growth-Stage Tech Companies

Strategic finance leadership for EnergyTech and FinTech founders and executives - from seed to Series B. Investor-ready financials and flexibility without full-time cost.

Book a Discovery Call
Marjaana Peeters

Meet Your Finance Partner

Marjaana Peeters, FCMA CGMA

Fractional CFO

I help founders and executives focus on growth by building robust and scalable financial strategies. My approach is structured, tech-enabled and candid - offering clarity, not complexity.

With 20+ years of experience spanning Shell's global trading and corporate finance organisation along with advisory and board roles with startups, I bring together deep finance knowledge and a passion for automation.

I've supported multi-billion-dollar P&Ls, structured M&A transactions and built investor-ready financials for companies raising seed to Series A rounds. Now I work with growth-stage EnergyTech and FinTech companies as a fractional CFO - bringing the rigour of large-cap finance to businesses that need strategic firepower without the overhead.

Signature

What I Do

Strategic finance support across six core areas - tailored to your stage and needs.

Fundraising & Investor Readiness

End-to-end support from financial model to execution documents. Data rooms, equity stories, investor Q&A prep, due diligence coordination and negotiation.

Financial Planning & Analysis (FP&A) & Board Reporting

Monthly financials, KPI dashboards, board packs and management reporting that gives founders and investors clear visibility.

Cash & Runway Management

Cash flow forecasting, runway scenarios, working capital optimisation and burn rate discipline to extend your runway.

Finance Operations & Systems

Lightweight finance stacks, month-end close processes, governance and control frameworks and tool selection - built for scale.

AI-Enabled Automation

Custom workflows using modern AI/agentic tools to automate AP/AR, reconciliations and reporting - saving hours and reducing errors.

Corporate Development & M&A

Transaction structuring, valuation support, due diligence and post-deal integration for acquisitions, partnerships or exits.

Selected Work

A few examples of how I've helped founders navigate critical finance challenges.

FinTech

Series A Fundraising

Supported a FinTech company through a multi-million pound raise with CVC and strategic investors. Built the investor-ready financial model, prepared the data room and coordinated due diligence - closing the round in 2025 to fund further expansion.

EnergyTech

Turnaround & Liquidation Avoidance

Stepped in as interim finance lead for a distressed deep-tech energy startup facing cash runway challenges, contingent liabilities and commercial disputes. Negotiated with stakeholders, developed contingency plans and stabilised the business back to a healthy financial position.

Energy & Infrastructure

Strategic Transaction Structuring

Led cross-functional teams on a portfolio of strategic investments, joint ventures and M&A in renewables and energy infrastructure - including a $150m divestment and a $200m JV delivering c15% IRR.

Cash Runway Calculator

Model your runway with multiple scenarios. See how revenue, burn changes and one-time costs affect your timeline.

Calculate Your Runway

Enter your current numbers and assumptions to see detailed projections.

Cash in bank today
Current monthly income (0 if pre-revenue)
Total monthly spend (salaries, rent, tools, etc.)
Expected monthly increase in burn (hiring, scaling)
Expected monthly revenue increase
Upcoming large expenses (equipment, legal, etc.)

Estimated Runway

0 months

Net Monthly Burn

£0

Effective Cash

£0

Cash at Month 6

£0

Cash at Month 12

£0

⚠️ Heads up:

Frequently Asked Questions

Answers to common questions about working together.

A fractional CFO is an experienced finance leader who works with your company part-time - typically 1-2 days per week or on specific projects. You get strategic CFO-level support without the cost and commitment of a full-time hire.

Bookkeepers and accountants focus on historical record-keeping and compliance. A fractional CFO focuses on forward-looking strategy: fundraising, financial planning, cash management, and helping you make better business decisions.

I work with companies from seed through Series B - typically those with some revenue traction who are preparing for institutional funding, need to professionalise their finance function or are navigating a complex financial situation.

My focus is on EnergyTech and FinTech. My 20+ years at Shell in trading and energy, combined with startup advisory work, gives me deep domain expertise in these sectors.

Most clients start with a discovery call. From there, we agree on either a monthly retainer or a scoped project. I work remotely and integrate with your existing team and tools.

Typically within 1-2 weeks. For urgent situations like fundraising timelines or cash crises, I can often accommodate faster.

Let's Talk

Book a 30-minute discovery call to discuss your finance challenges and see if we're a good fit.